Give and Go Prepared Foods Corp. to Acquire Uncle Wally’s Bake Shoppe
Toronto, ON (January 13th, 2017) – Today Give and Go Prepared Foods Corp. (“Give & Go”) announced that it has entered into an agreement to acquire the muffin business of United Baking Co., Inc., and its subsidiaries Uncle Wally’s LLC and Vision Enterprises, LLC (collectively, “Uncle Wally’s”).
Based in Shirley, New York, Uncle Wally’s is a leading pure-play manufacturer of premium muffins. Uncle Wally’s product portfolio features a broad range of flavors, sizes and packaging formats, and its products are sold through grocery stores and clubs across the U.S.
Founded in 1989, Give & Go is a market leader in the North American bakery industry delivering value-added, branded and private label programs across a range of consumer segments including Mini-Treats, Cupcakes, and Better for You Snacking. Give & Go’s well-known offerings include its bestselling two-bite® and Kimberley’s Bakeshoppe® brands, and well-positioned Mason St. Bakehouse®, The Worthy Crumb Pastry Co.™ and Create-a-Treat brands. Give & Go maintains best-in-class proprietary in-house manufacturing and product innovation capabilities through its seven manufacturing facilities in Toronto.
Both Give & Go and Uncle Wally’s sell predominately through the in-store bakeries of North American retailers and grocers, and the Uncle Wally’s muffin program is a key complementary addition to Give & Go’s portfolio of thaw-and-sell products. The acquisition will allow both organizations to leverage the collective service, innovation, manufacturing expertise, and distribution resources to better serve their customers. The leadership team of Uncle Wally’s will be joining Give & Go and assuming new roles in the combined company’s manufacturing, sales and marketing organizations.
Joel Flatt, CEO of Give & Go, commented, “This acquisition represents the first expansion of our manufacturing footprint in the U.S. Uncle Wally’s adds a key in-store bakery program to our offering and allows us to be closer to our U.S. customers. We look forward to building on the combined capabilities of both of our companies to continue to strengthen our value proposition for our customers.”
Lou Avignone, CEO of Uncle Wally’s adds “We are very excited to join forces with Give & Go. Over our 20-year history, Uncle Wally’s tremendous growth and leadership in the muffin category has been supported by our premium quality muffins and deep customer relationships. Give & Go, as a leader in the in-store bakery market, shares our passion for producing the finest quality products.”
Give & Go expects the transaction to close in the first quarter of 2017.
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